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Are Workers Comp Insurance Agents Not Yoda Any Longer?


Workers Comp Insurance Agents vs The Interweb of Things

Workers Comp Insurance Agents are not the subject of  almost any of my 1,700 articles.  The insurance industry grinds to a halt very quickly without agents or brokers.  Agents operate like a car engine.

Hand With Red Car Workers Comp Insurance Agents Graphic

One of the first things I express during presentations is do not blame your workers comp insurance agent for anything you hear from me today.  Agents operate in an infrastructure that was built for them long ago.

Agents and Brokers actually referred J&L 70% of our business when we experienced tough times in the early 2000’s.  <<Tip of the hat.

I just read an article in the Triad Business Journal that made my eyes open before my second jolt of java.  J&L Risk Management Consultants sells services every day.   We identify with searching and obtaining new clients from not too different of an angle.

By the way, The National Network of Biz Journals cranks out the best business info on the planet.   I learned how to change my Linkedin Profile for the better.  I then found the passage below.  The same article’s story on the Blackberry (follow the link in the 2nd paragraph) cheered me up on a dreary cold morning.

Check this out—–substitute in any service or product for car industry –amazing insight.

Salesman Workers Comp Insurance Agents Demonstrating Apple Ipad
Public Domain-Tomwsulcer

“Look at the new car industry. Not long ago, new car salespeople were viewed as Yoda, the wise and knowledgeable being in Star Wars. Those salespeople knew everything about the features, functions and deals. Buyers relied on them to share their wisdom so that educated car purchase decisions could be made because they had no other way to know the information.

We don’t need new car salespeople to play the Yoda role anymore. The internet puts every bit of information (and even more than what the salespeople shared) at our fingertips. As a matter of fact, more and more, people are making their purchasing decisions without ever setting foot in the dealership. They research online and make a buying decision.

If you are a new car salesperson clinging to the Yoda past, you probably aren’t selling many cars today. You’ve not adapted your approach with the changes in the buying process, which puts you at risk.”

Real Estate Workers Comp Insurance Agents With Couple

When J&L searched for our insurance packages, we turned to Insurance Noodle for a number of years.  I never talked to an agent for 7 – 8 years, well, except for friends of mine that sell insurance of different sorts.   This happened 15 years ago.  Now, I email our two agents twice per year at the most.  We researched and found the biggest bang for the buck on the Internet.

Workers Comp insurance agents that disagree, please email me, comment,  or use our Contact Us Page.

Yoda is a trademark of LucasFilms, Ltd.  Insurance Noodle is a screen mark of BIN Insurance.

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James J Moore - Workers Comp Expert

Raleigh, NC, United States

About The Author...

James founded a Workers’ Compensation consulting firm, J&L Risk Management Consultants, Inc. in 1996. J&L’s mission is to reduce our clients’ Workers Compensation premiums by using time-tested techniques. J&L’s claims, premium, reserve and Experience Mod reviews have saved employers over $9.8 million in earned premiums over the last three years. J&L has saved numerous companies from bankruptcy proceedings as a result of insurance overpayments.

James has over 27 years of experience in insurance claims, audit, and underwriting, specializing in Workers’ Compensation. He has supervised, and managed the administration of Workers’ Compensation claims, and underwriting in over 45 states. His professional experience includes being the Director of Risk Management for the North Carolina School Boards Association. He created a very successful Workers’ Compensation Injury Rehabilitation Unit for school personnel.

James’s educational background, which centered on computer technology, culminated in earning a Masters of Business Administration (MBA); an Associate in Claims designation (AIC); and an Associate in Risk Management designation (ARM). He is a Chartered Financial Consultant (ChFC) and a licensed financial advisor. The NC Department of Insurance has certified him as an insurance instructor. He also possesses a Bachelors’ Degree in Actuarial Science.

LexisNexis has twice recognized his blog as one of the Top 25 Blogs on Workers’ Compensation. J&L has been listed in AM Best’s Preferred Providers Directory for Insurance Experts – Workers Compensation for over eight years. He recently won the prestigious Baucom Shine Lifetime Achievement Award for his volunteer contributions to the area of risk management and safety. James was recently named as an instructor for the prestigious Insurance Academy.

James is on the Board of Directors and Treasurer of the North Carolina Mid-State Safety Council. He has published two manuals on Workers’ Compensation and three different claims processing manuals. He has also written and has been quoted in numerous articles on reducing Workers’ Compensation costs for public and private employers. James publishes a weekly newsletter with 7,000 readers.

He currently possess press credentials and am invited to various national Workers Compensation conferences as a reporter.

James’s articles or interviews on Workers’ Compensation have appeared in the following publications or websites:

  • Risk and Insurance Management Society (RIMS)
  • Entrepreneur Magazine
  • Bloomberg Business News
  • WorkCompCentral.com
  • Claims Magazine
  • Risk & Insurance Magazine
  • Insurance Journal
  • Workers Compensation.com
  • LinkedIn, Twitter, Facebook and other social media sites
  • Various trade publications


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