Cutcompcosts Articles Reach 2,000 Milestone
One important event happened to this website and blog last week. Yes, Cutcompcosts articles have reached 2,000 since it started in 2007. I attended a conference in 2007 that said articles and newsletters were still a valid way to reach an audience and for marketing.
I never liked to brag or fill this website with self-promotion. Do you notice how many pop-ups appear on this website? None.
Many workers comp vendors have asked if they could purchase ad space on this website. I said no, even when the funds would have helped the company expand over the years.
Three goals were established 17 years ago at the beginning and one was added later:
- No advertising and no pop-ups even for signing up for our weekly newsletter.
- An information source for Workers Comp that anyone can search and use with no paywall. All freebies.
- No negative articles. We did produce a few pre-2010. A college intern said negative articles work in the short term. Positive articles are timeless and work in the long term. She was correct.
- All original content. No AI-written articles. I asked one of the AI article producers to write an example article. It was completely erroneous.
Why Was It Unexpected?
I had thought that I would stop writing articles years ago. My mother was a librarian in a small Oklahoma town and wrote historical articles for the local weekly newspaper until 2010. I think I was genetically predisposed to publish articles.
Then, I started to meet readers when I attended conferences and meetings. Compliments came from Workers Comp friends such as Mark Walls, Bob Wilson, and fellow consultants that this was good content.
WorkCompCentral, WorkersCompensation.com, Google News, and many other publishing websites were very kind in referring to or republishing the articles. Many readers referred to the articles on LinkedIn and X.
As readers retired they would send out a thank you email to me for sharing my thoughts and analysis. That meant the world to me.
Many articles were combined for readability and to keep Google happy. Counting articles that I had written before I started the blog and the combination of articles, the true total is likely over 2,500.
I know that I have left out names or publications that I should have mentioned and thanked.
Well, onto another 2,000 articles from the Cutcompcosts.com website. This was Cutcompcosts article number 2,004. Only 1,996 more to go.
