Google Panda Penguin Penalties
The Google Panda Penguin penalties can wreak havoc on a long standing blog. J&L Risk Management Consultant’s blog experienced the wrath of the penalties a few years ago. However, the wrath was due to a change in the rules, not anything we were doing wrong at the time. Well, the link-buying thing from 8 years ago was one on us.
Google Panda Penguin penalties have now made it very difficult to repeat subject matter. For instance if I write about Temporary Total Disability, Google scores the post as a no-count and discounts the other articles that cover Temporary Total Disability. When I started the blog ten years ago, there was no concern for duplicate content if it was not spammy. How times have changed.
The best way to discuss the matter is by realizing that there is only so much technical blog writing on Workers Compensation. I wanted to return back to the basics and cover the terms which are the foundation of technical knowledge in Workers Comp >>>no such luck. I have written on them too many times.
I did experience writer’s block a few years ago.
As I sit here in the Denver airport, (good fast WiFi here), I have contemplated how to fix the situation without having to cause major changes to the blog. The major changes would be having to combine articles (yuck) that cover the same subject. Does everyone really want to read articles that drone on forever? (Of course not).
Workers Comp is a static subject. I can pull up an article from 10 years ago and no one would recognize it as being that old. I do include classics in the weekly newsletter a few times per month that covers the old but good articles. The newsletter production has kind of been affected as I cannot produce a newsletter each week with three or more fresh articles.
I think the opioid subject has long been a worn path that I do not need to walk down. Please, if anyone has any ideas or suggested subjects, email, comment or call me to discuss.
I have found that J&L article readers generate great ideas for me to cover in an article. I have written over 2,000 articles. I have eliminated, combined, and carved out 200+ articles to lessen the penalties (if they exist). Hopefully, we will be able to rewrite some of the articles without experiencing any Google Panda Penguin penalties.
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